9Y Communications embeds a Fractional CMO directly into your business — bringing the strategy, systems, and industry-specific expertise that turn marketing spend into revenue you can measure, report, and scale.

Healthcare. Retail. CPG. SaaS. We’ve built growth engines across all four.

→ BOOK A STRATEGY CALL 60 minutes. No commitment. Walk away knowing exactly what’s holding your marketing back.

Trusted by healthcare practices, regional retailers, CPG brands, and B2B SaaS companies across the Southwest.

The Real Reason Your Marketing Isn’t Working

You’re spending money. Running campaigns. Maybe even growing. But something’s off — and you feel it every time someone asks you what marketing actually contributed to revenue last quarter.

The problem isn’t your budget. It isn’t your team. It isn’t even your agency.

It’s that nobody in the room is accountable for the full picture.

HEALTHCARE   You’re losing referral sources to competitors who show up better online, while your patient acquisition costs keep climbing and your Census numbers don’t reflect the quality of your care. RETAIL & CPG   Your brand looks great. Your sell-through doesn’t match it. The gap between awareness and velocity is costing you shelf space, retail relationships, and margin.
B2B SaaS   Your MQL numbers look fine on paper. Pipeline coverage is thin, CAC is creeping up, and sales keeps saying the leads aren’t ready. Somebody needs to own that problem — all of it. ALL FOUR INDUSTRIES SHARE ONE ROOT CAUSE   These are leadership problems, not execution problems. More campaigns won’t fix them. A strategic leader accountable to revenue will.

What a 9Y Fractional CMO Does That Nobody Else Does

We sit at the intersection of agency and executive — which means you don’t just get a strategy, you get someone who can execute it with a team that’s already built.

Your 9Y Fractional CMO becomes part of your leadership team. We own the revenue number alongside you.

Full-Funnel Revenue Accountability

Not leads. Not impressions. Pipeline, conversion rates, and closed-won revenue — with marketing’s contribution clearly attributed. Every quarter, you know exactly what marketing earned.

Industry-Fluent Positioning

We speak healthcare compliance, retail velocity, CPG trade dynamics, and SaaS growth metrics. Your strategy isn’t adapted from a generic playbook — it’s built for your buyer, your sales cycle, and your market.

First-Party Data Architecture

As third-party tracking erodes, we build the data infrastructure your business will run on for the next five years — owned audiences, clean CRM data, and attribution you can actually trust at a board meeting.

AI-Augmented Marketing Operations

We identify where AI genuinely accelerates your team’s output and implement it in ways that stick — not pilot programs that quietly die. Your existing team becomes measurably more productive.

Most companies pay for 6–8 tools at 40% utilization. We align your stack to your strategy, cut what doesn’t earn its seat, and automate what shouldn’t require human hours.

Traffic that doesn’t convert is just expensive brand awareness. We rebuild the path from first touch to closed deal — with CRO as a standing discipline, not a one-time project.

From Diagnosis to Revenue in 90 Days

Step 1 — The Revenue Audit (Weeks 1–2) We go deep on your current state: messaging, funnel performance, tech stack, team capabilities, competitive position, and spend efficiency. You get a prioritized action plan — not a 40-slide deck. You’ll know exactly where money is leaking and what’s worth accelerating.
Step 2 — Strategy & Infrastructure Build (Weeks 3–8) We architect the strategy, close the gaps, align the team, and build the systems. Every decision is tied to a revenue outcome. This is where most fractional engagements stop. Ours doesn’t.
Step 3 — Lead, Measure, Optimize (Ongoing) We run the function. Weekly execution. Monthly board-ready reporting tied to pipeline and revenue. Quarterly strategy reviews. You always know exactly what marketing is contributing — and what comes next.

This Is Built for You If…

You’re a CEO, founder, or COO who:

  • Has crossed $1M in revenue and needs marketing to scale intelligently alongside the business
  • Is spending on marketing but can’t clearly articulate what it’s returning
  • Has an internal team or agency that executes well but lacks strategic direction
  • Has tried hiring a full-time CMO — or knows it’s not the right move yet
  • Operates in healthcare, retail, CPG, or B2B SaaS where the buyer journey is complex and the margin for marketing waste is thin
  • Needs someone accountable to revenue, not just deliverables

This is not for you if you’re looking for a consultant who writes recommendations and moves on. We’re operators. We stay in the work.

Why 9Y Is Different From Every Other Fractional CMO Option

The Gap Nobody Fills
MOST FRACTIONAL CMOs   Bring strategy. When it’s time to execute, you’re on your own. You pay for the plan, then pay again to implement it. MOST AGENCIES   Bring execution. When you need strategic direction, they’re not equipped. You get deliverables without direction.
9Y Communications sits at the intersection of both. Your Fractional CMO comes with an agency infrastructure behind them — creative, digital, content, and media capabilities ready to deploy when the strategy calls for it. No handoff. No lag. No ‘now go find someone to implement this.’ One relationship. Full-stack accountability.

What ‘It’s Working’ Looks Like

  • Healthcare: Healthcare clients see measurable improvement in new patient volume and referral source engagement within the first two quarters — with tracking in place to prove it.
  • Retail & CPG: Retail and CPG clients move from brand spending that feels like faith to trade and DTC programs tied to sell-through velocity and margin contribution.
  • SaaS: SaaS clients achieve pipeline coverage ratios that give their sales team real runway — with CAC trending in the right direction and MQL quality that sales actually believes in.
  • Universal: Across all industries: marketing stops being the department that spends money and starts being the function that justifies its budget every single quarter.

FINAL CTA

One Conversation Could Reframe Everything. 60 minutes. We audit your current approach, identify your highest-leverage opportunities, and tell you exactly what we’d do first. No pitch. No pressure. → Book Your Strategy Call

Limited engagements available per quarter. We take on clients selectively to ensure the level of commitment your business deserves.

No commitment required. Confidential. Focused on your business, not our pitch.