Shopper Marketing

 

Traditionally speaking, the retail environment is the brick and mortar, the storefont, the physical store. But today, shoppers are going more, and more to the online retail channel. Product availability, ease of purchase process, security and direct delivery are all key elements of this experience, and marketers are constantly looking for new ways to engage the customer in the changing retail environment.

Our retail experience has taught us how to use promotions, co-branding programs, loyalty programs and other methods to effect the customer experience at point of retail. These are still viable tools, particularly considering the direct line to the consumer via social media. When the target customer is successfully engaged in these channels, the impact can be remarkable!

Get in touch with us and we’ll see what we can do to move your company’s needle.

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